FOR IMMEDIATE RELEASE
Portfolio Kitchen & Home Flagship Store - Metamorphosis
Kansas City, MO - November 17, 2014 - Portfolio Kitchen & HomeTM, celebrating its 10th year as the Midwest’s premier design firm and kitchen, bath and home design showroom, announced today its plans to expand their Kansas City Flagship Store located at 215 W. Pershing Road. Nearly four years ago, Portfolio made a commitment to their clients, their brand, the design community and Kansas City by moving their boutique design firm from their original State Line Road location in South Kansas City to the downtown/midtown area to establish their Flagship location. Taking up residence in the Eastern half of the 1st floor of the Historic Pershing Building, the Portfolio Flagship Store is located among many of Kansas City’s architectural crown jewels including iconic Union Station, the Liberty Memorial, and the original Kansas City Post Office. Since its opening in July 2011 the Portfolio Flagship Store has enjoyed great success in establishing itself as a truly distinct design destination for not only Kansas City but the Midwest and beyond. Portfolio, known for its culture of reinvention and continued elevation of their brand, announced today their “Metamorphosis” project, renewing and expanding upon that same commitment put forth four years ago when establishing the Portfolio Flagship Store. This next chapter in Portfolio’s growth and evolution will double the Flagship Store’s footprint to nearly 15,000 square feet of retail & office space along with additional accommodations for product receiving and storage when completed in the Spring of 2015. This transformation encompasses renovation of the Western half of the Pershing Building’s 1st floor bringing a symmetry and synergy to Portfolio’s already highly successful Flagship Store galvanizing their position as the Midwest’s premier destination for design, product selection and customer service.
By definition, Metamorphosis means “a profound change in form and/or substance from one stage to the next in the life history of an entity”. It is in this spirit that Portfolio takes on this next phase of its evolution. This undertaking will expand upon their foundation as a Boutique Design Firm and truly unique showroom experience that the Portfolio Flagship Store is known for and leverages Portfolio’s extensive, award winning design experience and expertise to provide an even more elevated client experience. The new addition to the Flagship Store will be an intuitive lifestyle experience establishing a true one stop destination for design and products for the entire home. “While we have touched every aspect of complete home design over the past ten years, this next step in Portfolio’s Metamorphosis is very much about reinforcing the “Home” part of Portfolio Kitchen & Home,” says Portfolio CEO/Principal Geri Higgins. “This will enable us to better communicate the whole home experience by embracing all aspects of the home environment through a truly intuitive design experience,” Higgins added. With this exciting new design experience come additional products and services as well. Portfolio, well known for its defined style, will be bringing to market “signature” products specifically designed and manufactured for Portfolio Kitchen & Home and available exclusively at the Portfolio Flagship Store to expand upon and supplement their already wide array of product collections that include: cabinetry, appliances, countertops, tile, decorative plumbing & designer faucetry, lighting, wall & floor coverings, closet & organizational systems, accessories, artwork, and technology. With this beautiful expansion and expanded product offerings, Portfolio sees this Metamorphosis as a natural progression to build upon the success and foundation of their boutique Flagship location.
While “Home” is a prominent part of Portfolio’s name, it’s by no means a limitation to their commitment to providing an enhanced experience for residential and commercial clients alike. Throughout its history the Portfolio design firm has worked with Kansas City’s most prominent architects, builders and developers on commercial and multi-unit loft and condominium projects across the Midwest. Now the Portfolio Flagship Store will bring expanded product collections and services that benefit these same commercial partners. “Portfolio’s commercial division has always enjoyed great success in our market even though people sometimes assume we just serve residential clients. A bigger, better Flagship Store not only brings an expanded offering of new and exiting products and services to our existing commercial clients but also helps us get the word out about all of the great things we have to offer on the commercial side,” said Higgins. Over the last ten years, Portfolio’s commercial division has been involved in many high profile projects ranging from hospitality environments to executive office suites and conference rooms. The announced Portfolio Metamorphosis reinforces their commitment to the commercial market segment.
Portfolio Kitchen & Home is honored and proud to be a Kansas City brand, a Kansas City company and a Kansas City success story. “Our company’s past success is due in part to how Kansas City has embraced Portfolio, our design, our products and our services,” said Higgins. With a projected Spring 2015 opening, this next chapter in Portfolio’s growth will build upon their Flagship Store’s already impressive legacy of bringing a rich, immersive and interactive boutique environment filled with wonderfully designed spaces, unique and stunning product collections, and exceptional client experiences to Kansas Citians and beyond. “We are so excited about this next chapter of the Portfolio story! This Metamorphosis will give Portfolio’s expanded brands and services a proper platform for continued growth for years to come,” added Higgins. “And to top it all off, soon we’ll have double the spectacular panoramic view of Union Station, the Kauffman Center and the downtown Kansas City skyline!”
About Portfolio Kitchen & HomeTM:
Over the past ten years, Portfolio has refined an approach to business and design that is progressive and client-driven to position Portfolio Kitchen & Home™ as the name synonymous with innovative design, unique product collections and the ultimate in customer service in Kansas City and throughout the Midwest. The Portfolio design team has been honored with numerous design and business related awards including the prestigious Edward R. Tanner Award for achievement in interior architecture and design. In addition to design and product collections for residential and commercial applications, Portfolio’s core competencies include product specification, space planning, design trend analytics and design/lifestyle consultation. Many of Portfolio’s projects, ranging from residential homes to commercial and multi-unit housing projects, have also been featured in local, regional and national design publications.